Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
Louis Vuitton, Cartier, Prada Push Blockchain Tool to Lure Shoppers - Bloomberg
LVMH, Prada and Cartier develop the world's first global luxury blockchain
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Frank Holmes on LinkedIn: Blockchain Offers 'Better Repair and Care Services' for Luxury Products:…
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Louis Vuitton, Cartier, Prada Push Blockchain Tool to Lure Shoppers - Bloomberg
LVMH Integrates Blockchain Technology Into Luxury Fashion