An audacious journalistic exploration of the present and future of beauty through the lens of South Korea's booming K-beauty industry and the culture it promotes - by Elise Hu - NPR host-at-large and the host of TED Talks Daily K-beauty has captured imaginations worldwide by promising a kind of mesmerizing perfection.

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Zara really stepped it up with the denim this year 😍 πŸ™ŒπŸΎπŸ’ƒπŸΎ Am I th, Zara