More than a quarter of adults no longer feel loyal to any brand
Loyalty360 - The Association for Customer Loyalty
Loyalty360 - The Association for Customer Loyalty
Principles of Marketing 8th European Edition
What the new customer loyalty looks like
WingedM - May 20 PDF, PDF
Loyalty360 - Loyalty360 Awards
Ralph Lauren will keep raising prices to boost brand prestige
WingedM - May 20 PDF, PDF
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How Ralph Lauren Gained 4M New Customers During COVID