How the NBA Turned the Tunnel Into a Major Fashion Runway

The NBA Is (Literally) Rolling Out the Red Carpet for Its Best

Equal parts stunning, photo-heavy look book and cultural commentary, Fly is the story of the undeniable intersection of high fashion and basketball. Organized by era, each section is broken down by the style of the time and the cultural influence surrounding it: beginning with the league's inception in 1949, pre-civil rights movement--when the NBA was mostly white players who wore suits and skinny ties.